Rory thinks that the best thing about designing is the look on the client's face when he reveals his masterpieces, as frequently they begin nodding like that toy dog off the telly.

It's an amazing feeling to know that the best ideas have been scribbled down, re-drawn, discussed, re-coloured, and re-jigged until they're perfect.

Rory's very lucky in that his profession is also his hobby: even when the studio lights turn off, the creative juices are still flowing.